69/100BSERVICENOW stock forecast 2026–2030What is an analyst price target? A price target is the price an analyst expects a stock to reach in 12 months. Arincen shows the average, high and low targets and the upside to the average.
Analysts' average 12-month price target for SERVICENOW is 163.78, 62.8% above the current price of 100.62. Their targets range from 110.00 to 266.00.
Of the 32 firms that rated SERVICENOW in the past 12 months, 29 rate it buy or strong buy, 2 hold and 1 sell or strong sell (each firm at its latest rating): a Strong buy consensus.
Analysts' 1-year price targets range from 110.00 to 266.00, with an average of 163.78.
| Buy | 29 | |
| Hold | 2 | |
| Sell | 1 |
12-month price target
| Highest target | 266.00 |
| Average target | 163.78 |
| Lowest target | 110.00 |
| Current price | 100.62 |
SERVICENOW price target historyWhat is an analyst price target? A price target is the price an analyst expects a stock to reach in 12 months. Arincen shows the average, high and low targets and the upside to the average.
Have analysts recently raised or lowered their SERVICENOW price target and rating?
How analysts rate SERVICENOW, month by monthWhat is the analyst rating? The analyst rating sums up what the analysts covering a stock recommend, from strong buy to strong sell, by the share of them rating it a buy.
29 of 32 firms rate it buy now, against 29 of 31 in December 2025.
Each month: every firm at its latest rating from the 12 months before. Strong buys count as buys, strong sells as sells.
SERVICENOW analyst upgrades, downgrades and price targets
The latest rating change came on 1 July 2026, when Guggenheim upgraded SERVICENOW from Neutral to Buy. Its price target is 125.00. The most recent new target came from UBS on 29 October 2026: 140.00.
| Date | Firm | Rating | Price target | Change | Price then |
|---|---|---|---|---|---|
| 29 Oct 2026 | UBS | Reiterated · Neutral | 165.00 → 140.00 | -15.2% | 109.67 |
| 29 Oct 2026 | Cantor Fitzgerald Thomas Blakey | Reiterated · Overweight | 174.00 → 201.00 | +15.5% | 112.15 |
| 29 Oct 2026 | RBC Capital | Reiterated · Outperform | 176.00 → 165.00 | -6.3% | 112.51 |
| 29 Oct 2026 | Robert W. Baird | — | 118.00 → 185.00 | +56.8% | 150.13 |
| 29 Oct 2026 | Barclays | Reiterated · Overweight | 160.00 → 152.00 | -5.0% | 150.13 |
| 29 Oct 2026 | Mizuho Securities Gregg Moskowitz | — | 170.00 → 165.00 | -2.9% | 150.13 |
| 29 Oct 2026 | Canaccord Genuity Richard Davis | — | 200.00 → 145.00 | -27.5% | 150.13 |
| 29 Oct 2026 | Jefferies | — | 140.00 → 145.00 | +3.6% | 150.13 |
| 29 Oct 2026 | KeyBanc Jackson Ader | Reiterated · Underweight | 85.00 → 110.00 | +29.4% | 150.13 |
| 29 Oct 2026 | Truist Financial Miller Jump | Reiterated · Buy | 180.00 → 150.00 | -16.7% | 150.13 |
| 29 Oct 2026 | Morgan Stanley Adam Wood | — | 180.00 → 160.00 | -11.1% | 150.13 |
| 23 Oct 2026 | Guggenheim | Reiterated · Buy | 125.00 → 175.00 | +40.0% | 157.00 |
| 21 Oct 2026 | Truist Financial | Reiterated · Buy | 130.00 → 180.00 | +38.5% | 149.54 |
| 20 Oct 2026 | Bernstein | — | 236.00 → 266.00 | +12.7% | 145.36 |
| 19 Oct 2026 | UBS | — | 110.00 → 165.00 | +50.0% | 141.97 |
| 16 Oct 2026 | Piper Sandler | Reiterated · Overweight | 140.00 → 175.00 | +25.0% | 148.57 |
| 15 Oct 2026 | Mizuho Securities | Reiterated · Outperform | 150.00 → 170.00 | +13.3% | 139.98 |
| 13 Oct 2026 | Oppenheimer Brian Schwartz | Reiterated · Outperform | 140.00 → 165.00 | +17.9% | 140.32 |
| 13 Oct 2026 | Barclays | Reiterated · Overweight | 134.00 → 160.00 | +19.4% | 140.32 |
| 12 Oct 2026 | RBC Capital | Reiterated · Outperform | 130.00 → 176.00 | +35.4% | 144.01 |
| 12 Oct 2026 | Wells Fargo | — | 175.00 → 190.00 | +8.6% | 140.86 |
| 6 Oct 2026 | Stifel Nicolaus Brad Reback | Reiterated · Buy | 120.00 → 160.00 | +33.3% | 136.08 |
| 21 Sept 2026 | Cantor Fitzgerald Thomas Blakey | Reiterated · Overweight | 130.00 → 174.00 | +33.8% | 135.47 |
| 11 Sept 2026 | Needham Mike Cikos | Reiterated · Buy | 115.00 → 155.00 | +34.8% | 131.17 |
| 8 Sept 2026 | BTIG | Reiterated · Buy | 200.00 → 170.00 | -15.0% | 141.26 |
| 12 Aug 2026 | Wells Fargo | Reiterated · Overweight | 225.00 → 175.00 | -22.2% | 127.54 |
| 23 Jul 2026 | BMO Capital | Reiterated · Outperform | 115.00 → 118.00 | +2.6% | 97.33 |
| 23 Jul 2026 | Evercore ISI Kirk Materne | Reiterated · Outperform | 150.00 → 160.00 | +6.7% | 96.74 |
| 23 Jul 2026 | UBS | — | 248.00 → 110.00 | -55.6% | 95.46 |
| 23 Jul 2026 | UBS | — | 157.00 → 248.00 | +58.0% | 95.46 |
| 23 Jul 2026 | UBS | — | 120.00 → 157.00 | +30.8% | 95.46 |
| 23 Jul 2026 | Jefferies Samad Samana | Reiterated · Buy | 135.00 → 140.00 | +3.7% | 95.46 |
| 21 Jul 2026 | Morgan Stanley | — | 263.00 → 180.00 | -31.6% | 102.91 |
| 20 Jul 2026 | D.A. Davidson Gil Luria | — | 220.00 → 170.00 | -22.7% | 103.24 |
| 16 Jul 2026 | RBC Capital | — | 185.00 → 130.00 | -29.7% | 100.22 |
| 15 Jul 2026 | Oppenheimer Brian Schwartz | Reiterated · Outperform | 130.00 → 140.00 | +7.7% | 104.85 |
| 9 Jul 2026 | Truist Financial | Reiterated · Buy | 125.00 → 130.00 | +4.0% | 107.78 |
| 8 Jul 2026 | Goldman Sachs Gabriela Borges | — | 163.00 → 145.00 | -11.0% | 107.78 |
| 1 Jul 2026 | Guggenheim | Upgraded · Neutral → Buy | 125.00 | — | 99.28 |
| 15 Jun 2026 | Cantor Fitzgerald | — | 240.00 → 130.00 | -45.8% | 105.78 |
| 6 May 2026 | Bernstein Peter Weed | Reiterated · Market Perform | 218.60 → 236.00 | +8.0% | 92.01 |
| 5 May 2026 | Evercore ISI Kirk Materne | Reiterated · Outperform | 175.00 → 150.00 | -14.3% | 90.74 |
| 5 May 2026 | Barclays | Reiterated · Overweight | 132.00 → 134.00 | +1.5% | 91.97 |
| 23 Apr 2026 | Wolfe Research | — | 125.00 | — | 84.68 |
| 23 Apr 2026 | Barclays Raimo Lenschow | — | 245.00 → 132.00 | -46.1% | 86.31 |
| 23 Apr 2026 | UBS | — | 150.00 → 120.00 | -20.0% | 86.26 |
| 23 Apr 2026 | Stifel Nicolaus Brad Reback | Reiterated · Buy | 180.00 → 120.00 | -33.3% | 88.17 |
| 23 Apr 2026 | BMO Capital | Reiterated · Outperform | 170.00 → 115.00 | -32.4% | 87.90 |
| 23 Apr 2026 | UBS | — | 100.00 → 150.00 | +50.0% | 103.07 |
| 23 Apr 2026 | Needham | Reiterated · Buy | 115.00 | — | 103.07 |
SERVICENOW EPS and revenue estimatesWhat are estimate revisions? Estimate revisions are the changes analysts make to their EPS and revenue forecasts for the years ahead. They show whether expectations are rising or falling.
Analysts expect SERVICENOW's EPS to grow 52.0% a year until 2028, slower than over the last 5 years (69.3% a year) and the last 3 years (73.5%).
Analysts expect SERVICENOW's revenue to grow 19.6% a year until 2028. Over the last 5 years it grew 24.1% a year, and over the last 3 years 22.4%.
Revenue
EPS
Does SERVICENOW beat earnings estimates?What is an earnings surprise? An earnings surprise is how far a company's reported EPS or revenue came above or below the analysts' average estimate, in percent.
On average, analysts' EPS estimate was 9.6% off the result, either way, and their revenue estimate 1.1%, over the last 12 quarters.
- EPS beats
- 15 / 56
- Revenue beats
- 47 / 56
- Average EPS surprise, last 12What is an earnings surprise? An earnings surprise is how far a company's reported EPS or revenue came above or below the analysts' average estimate, in percent.
- +2.7%
- Since
- October 2012
| Quarter | Report date | EPS estimate | Reported EPS | Surprise | Revenue estimate | Reported revenue | Surprise |
|---|---|---|---|---|---|---|---|
| Q3 FY2026 | 28 Oct 2026 | 1.02 | 1.00 | -2.0% | 4.09B | 4.11B | +0.3% |
| Q2 FY2026 | 22 Jul 2026 | 0.86 | 0.90 | +4.4% | 3.93B | 3.99B | +1.5% |
| Q1 FY2026 | 22 Apr 2026 | 0.97 | 0.97 | 0.0% | 3.74B | 3.77B | +0.8% |
| Q4 FY2025 | 28 Jan 2026 | 0.89 | 0.92 | +4.0% | 3.53B | 3.57B | +1.1% |
| Q3 FY2025 | 29 Oct 2025 | 0.85 | 0.96 | +13.3% | 3.36B | 3.41B | +1.5% |
| Q2 FY2025 | 23 Jul 2025 | 0.71 | 0.82 | +14.7% | 3.12B | 3.22B | +3.0% |
| Q1 FY2025 | 23 Apr 2025 | 0.77 | 0.81 | +5.5% | 3.08B | 3.09B | +0.2% |
| Q4 FY2024 | 29 Jan 2025 | 0.73 | 0.73 | +0.5% | 2.96B | 2.96B | -0.2% |
| Q3 FY2024 | 23 Oct 2024 | 0.69 | 0.42 | -39.1% | 2.75B | 2.80B | +1.9% |
| Q2 FY2024 | 24 Jul 2024 | 0.57 | 0.63 | +10.8% | 2.61B | 2.63B | +0.8% |
| Q1 FY2024 | 24 Apr 2024 | 0.63 | 0.68 | +8.8% | 2.59B | 2.60B | +0.6% |
| Q4 FY2023 | 25 Jan 2024 | 0.56 | 0.62 | +11.7% | 2.40B | 2.44B | +1.5% |
SERVICENOW stock price 2026–2030: scenariosHow are the stock price scenarios calculated? Bear, base and bull prices for the years ahead: the analysts' EPS estimates times the lowest, average and highest P/E of the stock today and at its last five year ends, or of its peers.
If SERVICENOW's earnings grow at the 18.6% a year analysts expect to FY2028, then 15.0% a year, it would earn about 7.75 a share in FY2030. At the P/E of similar companies (Software - Application, 13.5 to 32.7) that is 104.30 to 253.20 a share, or 182.88 at their average P/E of 23.6. This is arithmetic on the analysts' estimates, not a prediction.
| Fiscal year | EPS | Bear | Base | Bull |
|---|---|---|---|---|
| FY2026 | 3.95 | 53.09 | 93.08 | 128.88 |
| FY2027 | 4.80 | 64.55 | 113.18 | 156.70 |
| FY2028 | 5.86 | 78.86 | 138.28 | 191.45 |
| FY2029 (extrapolated) | 6.74 | 90.69 | 159.02 | 220.17 |
| FY2030 (extrapolated) | 7.75 | 104.30 | 182.88 | 253.20 |
Each year's EPS is the analysts' consensus to FY2028; the years after grow 15.0% a year (the analysts' growth, at most 15%). Its own P/E has been above 60, or from losses, too often in the last five years, so bear, base and bull apply the lowest, average and highest P/E of similar companies (Software - Application: 13.5, 23.6, 32.7), those up to 60.
Is SERVICENOW stock undervalued or overvalued?How does Arincen work out a stock's fair value? Fair value is our estimate of a share's price at the P/E the company usually trades at, with a low to high range around it.
SERVICENOW's P/E of 71.9 is above the middle of its 5-year range (13.6 to 123.1, median 51.9). Analysts do not expect faster growth than in recent years, so it is expensive compared with its own history. Buyers pay more for each point of growth than usual: a PEG of 1.4 on expected growth against 0.7 on its median P/E and past five years' growth. Growing 52.0% a year, SERVICENOW earns a P/E of 25.0 at a PEG of 1 (at most 25): × the next twelve months' EPS of 4.69, a fair value of 117.15; the price, 100.62, is 14.1% below it. Its forward P/E, on the consensus for FY2026, is 25.5.
Fair value on growth is a P/E equal to the EPS growth analysts expect a year (a PEG of 1, at most 25) times the earnings per share of the next twelve months; the ends of the bar are a PEG of 0.75 and 1.25 (a P/E of 18.8 and 31.3). The price against its P/E range
- Price to earnings ratio (TTM)What is the P/E ratio? The P/E ratio divides a share's price by its earnings per share over the last year: what you pay for each dollar of profit.
- 71.87
- Five-year median P/EWhat is the P/E ratio? The P/E ratio divides a share's price by its earnings per share over the last year: what you pay for each dollar of profit.
- 51.93
- Five-year P/E range
- 13.6 – 123.1
- Forward P/E (FY2026)What is the forward P/E ratio? Forward P/E divides a share's price by the earnings per share analysts expect in the coming year, rather than last year's actual earnings.
- 25.50
- PEG ratioWhat is the PEG ratio? The PEG ratio divides the P/E by the yearly earnings growth analysts expect, to show how much you pay for each point of growth.
- 3.85
- To the average targetWhat is an analyst price target? A price target is the price an analyst expects a stock to reach in 12 months. Arincen shows the average, high and low targets and the upside to the average.
- +62.8%
Most undervalued US stocksHow does Arincen work out a stock's fair value? Fair value is our estimate of a share's price at the P/E the company usually trades at, with a low to high range around it.
| Stock | Price | Fair value | Upside |
|---|---|---|---|
| 35.850 | 71.4258Price 35.85193 | +99.2% | |
| 29.050 | 56.2634Price 29.0596 | +93.7% | |
| 241.000 | 464.49205Price 241.00627 | +92.7% | |
| 123.590 | 237.24178Price 123.59297 | +92.0% | |
| 161.400 | 305.52159Price 161.40396 | +89.3% | |
| 157.460 | 297.58169Price 157.46471 | +89.0% | |
| 217.560 | 405.38304Price 217.56507 | +86.3% |
Furthest below the fair value on each stock's page, updated every day.